21 of the Best Examples of Mobile Website Design Now more than ever, businesses are focusing on creating delightful mobile website experiences. Google has been heavily favoring mobile-friendly websites since 2015 when it updated its ranking algorithm, then started indexing mobile sites in March 2018, and has conducted mobile-first indexing since 2019. This is crucial, as there have been more search queries on mobile devices than on desktop for several years now. Going forward, Google will only continue to raise the bar for what it considers to be mobile-friendly (including page load time) in its algorithm updates. So, if you haven't been focusing on improving your mobile experience, you should start now or see your search ranking fall off. To help inspire any mobile website design changes you'll be making, here's a list of 21 companies who really nailed their mobile web experience. 1. Shutterfly Why it works: Shutterfly's mobile website is easily navigable, highly visual, and intuitive for new visitors and experienced customers. Shutterfly is an online service that allows users to create photo books, personalized cards, stationery, and other similar products. Because more and more people are taking photos and then accessing them using their smartphones, Shutterfly recognized the need to create a great mobile experience for their customers. Shutterfly accomplishes two key goals on their mobile website. First, it's easy for users to find out information about their offerings. Second, this information is complemented by beautiful imagery. When you arrive on the mobile site, you'll...

Why You Need a Responsive Web Design and How to Do It The insights from this article came from the HubSpot Academy's Free Website Optimization Course. Take the full course to learn more about responsive design and how to optimize your website's performance. Across the world, over 50% of total internet activity is done on mobile devices. Desktops follow behind with a little over 45% of total internet activity, and tablets make up the rest. Today, with so many people surfing the web from their phones, it's essential to offer a great mobile website experience. Without it, you can't cater to the majority of internet users, and are likely missing out on traffic and leads for your business as a result. So how do you create an effective mobile experience? That's where responsive design comes in. Simply put, responsive web design is the method of designing web pages that appear in their optimized form across all devices. In other words, a responsive design will automatically reformat your website for all screen sizes. This allows your website visitors to easily view and interact with your site no matter what device they're using. Here, let's explore how responsive design works, and take a look at some examples to inspire your own responsive web design in 2020. How does responsive design work? A website developed with responsiveness in-mind adjusts to the size of the device and browser to display the content appropriately. Breakpoints are set up to target ranges that...