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The Presenter’s Guide to Nailing Your Next PowerPoint

Presentations
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The Presenter's Guide to Nailing Your Next PowerPoint Have a presentation coming up that involves PowerPoint slides? Creating the content and design for a new presentation can be a daunting task. Between outlining, deciding on a design, filling it out, and finalizing the details, it's not uncommon for a few questions to pop up. Where's the best place to start? Are some steps better to take before others? How can you make sure you aren't missing anything? And how on earth do you master those essential -- yet slightly technical -- design tricks that can take a presentation from good to great? We're here to make the process a little easier for you. We've talked to some of the best presenters at HubSpot and have included their tips throughout this blog. With the following tips in your arsenal, you'll be able to navigate PowerPoint much more fluidly and give a standout presentation that'll leave your audience wanting more. How to Structure a Powerpoint Presentation 1. Decide on a working title and the main takeaways. Beyond picking a topic, your first step should be coming up with a working title for your presentation. A working title is more specific than a topic: Think "How the Right Nutrition Can Strengthen Your Kids' Bones" instead of "Raising Healthy Kids." Keep in mind that a compelling presentation title is much like a compelling blog post title: short, accurate, and valuable. Once you've got your working title, make a list of the main takeaways...

How to Create a Stunning Presentation Cover Page [+ Examples]

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How to Create a Stunning Presentation Cover Page When you're focused on creating a meaningful, persuasive presentation, it's easy to overlook the cover page. But giving that first page of your deck a little more love can actually go a long way towards grabbing your audience's attention early on and setting the tone for the rest of your presentation. A stunning presentation cover page can intrigue your audience into wanting to know more and increase engagement with the information you’re presenting. On the other hand, a lackluster slide, or even the lack of one, can dampen audience enthusiasm for your presentation, and maybe even your own. You've put so much work into your presentation -- why waste that valuable real estate on the first slide of your deck? In this post, we'll cover the basics of creating a presentation cover page that's informative and attention-grabbing. Let's dive in. What's included in a presentation cover page? A good presentation cover page accomplishes three simple things: It introduces the topic with a straightforward title. It introduces you (and your organization, if applicable) It sets the tone of your presentation. Title We probably don't need to tell you this one, but your presentation cover page should be centered around a title. And ideally, a title that's straightforward, descriptive, and simple. If you're finding it hard to keep your title short, add a subtitle (in smaller print) to clarify what you'll be speaking about. Speaker...

How to Easily Create a SlideShare Presentation

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How to Easily Create a SlideShare Presentation You know how hot visual content is, and you want to jump on board to enjoy the engagement, traffic, and leads that follow. But maybe you're not keen on writing a blog post, and you don't have the production resources to create videos. What to do? Create a SlideShare presentation. I know, I know. You may have felt personally victimized by PowerPoint sometime in your career. When you open it up, you're hit with stark black Calibri font on a white background, killing any creative spark you may have felt. It's daunting enough to create a 10-slide deck to report your monthly marketing metrics -- never mind putting together slides that can be seen by the large volume of SlideShare users. Well, there's good news: Creating a SlideShare presentation in PowerPoint doesn't have to be that daunting. With the right templates and tools at your disposal, you could easily create an engaging, visual presentation -- all without fancy design programs, huge budgets, or hiring contractors. How to Create a Stunning  SlideShare Presentation in PowerPoint To help you make a SlideShare of your own, we've created some free PowerPoint presentation templates for making awesome SlideShares. That way, your presentations will look great and be a breeze to put together. Download the free PowerPoint templates, scroll down, and we'll walk through how to use them. When we're done, you'll know exactly how to create a sexy presentation that gets featured on SlideShare's homepage. Ready? Let's...

What is the 7×7 Rule in PowerPoint?

Presentations
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What is the 7x7 Rule in PowerPoint? Despite its reputation for dry content delivery across virtual and in-person meetings alike, PowerPoint remains the go-to choice for many professionals, even as other options emerge that offer greater usability and flexibility outside of the Microsoft ecosystem. Part of the presentation platform’s popularity stems from its familiarity — many organizations still run Microsoft-first IT software environments, making PowerPoint the obvious choice for straightforward presentation design. Simplicity provides the second part of this popularity permutation since creating a basic PowerPoint presentation on a single topic requires minimal time and effort. The problem? “Simple” doesn’t always mean “effective”. Staff across markets, industries, and verticals worldwide have stories about unbearably long and boring PowerPoint presentations that were long on details but short on value. The 7x7 rule offers a framework to help boost PowerPoint form and function by reducing text volume and improving information impact. In this piece, we’ll break down the 7x7 rule in PowerPoint, best practices, and offer some actionable examples of seven-by-seven solutions in-situ. The PowerPoint Problem To put it simply, most viewers don’t like PowerPoint. While the format has the benefit of speed and convenience — and can conceivably be used to communicate information quickly and concisely — many presentations are overlong and overwrought with bonanzas of bullet points that seem relevant but are really just digital hot air. In most cases, the disconnect between appearance and action is boring at best and irritating at worst. As noted by the...

How to Give a Persuasive Presentation [+ Examples]

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How to Give a Persuasive Presentation A presentation aimed at persuading an audience to take a specific action can be the most difficult type to deliver, even if you’re not shy of public speaking. Creating a presentation that effectively achieves your objective requires time, lots of practice, and most importantly, a focused message. With the right approach, you can create a presentation that leaves a skeptical audience enthusiastic to get on board with your project. In this post, we'll cover the basics of building a persuasive presentation. Let's dive in. What is a persuasive presentation? In its most basic form, a persuasive presentation features a speaker who tries to influence an audience to accept certain positions and engage in actions in support of them. A good persuasive presentation uses a mixture of facts, logic, and empathy to help an audience see an issue from a perspective they previously discounted or hadn’t considered. How to Plan a Persuasive Presentation Want to make a persuasive presentation that connects with your audience? Follow these steps to win friends and influence people within your audience. 1. Decide on a single ask. The key to convincing your audience is to first identify the singular point you want to make. A good persuasive presentation will focus on one specific and easy-to-understand proposition. Even if that point is part of a broader initiative, it ideally needs to be presented as something your audience can say "yes" or "no" to easily. A message that isn’t well-defined...

How to Create a Killer 5-Minute Presentation

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How to Create a Killer 5-Minute Presentation Developing and delivering a five-minute presentation seems an easy enough task at first -- until you realize the condensed format actually requires significantly more efficiency, focus, and attention to detail than longer presentation types. When there's less time to get your point across, every second counts more. While short presentations can be unexpectedly challenging to create, when done correctly they can be more impactful than longer presentations. Five minutes is just enough time for you to present a compelling narrative about one topic, without any filler or fluff. The time limit forces you to pack as much valuable information as possible into your presentation while maintaining a coherent structure. The shorter format also encourages audiences to pay more attention. But how can you ensure your short presentation accomplishes everything it needs to within just five short minutes? We've put together an (appropriately condensed) guide on five-minute presentations to help you get started. How Many Words Are in a 5-Minute Presentation? A person speaks on average 120 to 160 words a minute, which means the average five-minute presentation will be anywhere from 600 to 800 words. That means every word should be carefully chosen to support the central idea of your presentation. When constructing a longer presentation, you might be more concerned about transitions and keeping the audience engaged with more extensive narrative elements. In a short presentation, everything you say should directly tie back to your central premise and further advance your...

How to Nail Interactive Presentations, According to HubSpot Experts

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How to Nail Interactive Presentations, According to HubSpot Experts I can distinctly remember being extremely excited to attend a presentation from a speaker whose book I had read and loved in class. Unfortunately, the speaker was not as engaging as I’d hoped, and I found myself getting bored and distracted. Marketers know better than anyone that capturing audience attention goes hand in hand with keeping people engaged. If people are bored, their thoughts will drift somewhere else, and you’ll miss out on the opportunity to impact their behavior. This is true regardless of the marketing medium, from advertisements to presentations. That being said, marketers need to create effective ways to gain audience attention during their presentations — one of those is interactivity. According to the Oxford Dictionary, interactivity is defined as how two people work together and influence each other. Therefore, creating interactive presentations means using strategies that will capture and hold audience attention. It makes it easier to leave lasting, meaningful impressions about the content you’re sharing with them. This post will outline the importance of interactive presentations and share tips from HubSpot experts for giving engaging, interactive presentations. Why are interactive presentations important? Interactive presentations are those where audience members and presenters feel like they’re in conversation with each other. It’s a pivot away from the lecture and listeners feel, as presenters entice audiences to participate and interact with them. The reason for creating interactive presentations is simple: marketers who make a connection with their audience are...

20 Tools for Creating and Delivering Amazing Presentations

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20 Tools for Creating and Delivering Amazing Presentations If you're in business, you need to know how to create captivating presentations. Whether you're trying to convince your boss to support a new campaign, talking with a prospect to close a deal, or building a new piece of marketing collateral, you need to know how craft a presentation that won't put people to sleep. The best (and easiest) way to do that? Use the right tools to create and deliver your presentation. If you're not sure which tools to use, look no further than this blog post. We’ve compiled our list of the top presentation tools for sales and marketing professionals. They’re listed below, in no particular order. But first ... Why You Should Use Business Presentation Templates Using a professional presentation design ensures your content is conveyed in a clear, creative, and visually appealing way. To make it stand out further, try using HubSpot’s custom-build templates rather than utilizing one of the existing templates in in your presentation software. You can download them for free here. Best Presentation Tools 1. Canva Canva makes design easy -- even for marketers and salespeople who feel like they're design-challenged. The platform gives you a bunch of presentation templates to use right away, and it's very easy to customize them to your organization and presentation objective. Plus, a variety of apps that integrate with Google Drive, Instagram, and YouTube, to name a few. Pricing: Free; Pro, $12.95/month for up to five people; Enterprise,...

Pro Speakers on How to Give a Perfect Keynote Presentation

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Pro Speakers on How to Give a Perfect Keynote Presentation Two years ago, I was asked to give a presentation about my HubSpot article on emotional marketing. It was by far the both exhilarating and nerve wracking experience of my professional life. I don’t necessarily hate public speaking. However, leading up to the event, I felt the full responsibility of not only delivering a good presentation but also teaching the audience valuable, actionable information — and that was very intimidating. I wanted to do a good job, and I wanted to be a good teacher. Therein lies the importance of keynote presentations: to be effective, they should be educational and entertaining. Do you have a keynote presentation in your future? Read on for some advice from professional speakers. First, what is a keynote presentation? Glad you asked. You may also be tasked with a keynote presentation in order to secure funding, make a sale, or update stakeholders or executives. Whatever stage you find yourself on, delivering a keynote presentation is an important responsibility as a public speaker. How to Give a Perfect Keynote Presentation, According to the Experts I spoke with four professional speakers on how to deliver a near-perfect presentation. Here are five pieces of advice they shared. 1. Rehearse, rehearse, rehearse. When it comes to public speaking, practice quite literally makes perfect. Every expert I spoke with mentioned how frequently they rehearse their presentations. “However much you think you need to rehearse, rehearse 10 times more...

14 PowerPoint Presentation Tips to Make More Creative Slideshows [+ Templates]

Presentations
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14 PowerPoint Presentation Tips to Make More Creative Slideshows  I like to think of Microsoft PowerPoint as a test of basic marketing skills. To create a passing presentation, I need to demonstrate design skills, technical literacy, and a sense of personal style. If the presentation has a problem (like an unintended font, a broken link, or unreadable text), then I’ve probably failed the test. Even if my spoken presentation is well rehearsed, a bad visual experience can ruin it for the audience. Expertise means nothing without a good presentation to back it up. For starters, grab your collection of free PowerPoint templates below, and use the tips that follow to perfect your next presentation. No matter your topic, successful PowerPoints depend on three main factors: your command of PowerPoint's design tools, your attention to presentation processes, and your devotion to consistent style. Here are some simple tips to help you start mastering each of those factors, and don't forget to check out the additional resources at the bottom of this post. How to Make a PowerPoint Presentation A presentation is made up of multiple slides, and now that you know how to make one, you can delve deeper into PowerPoint's capabilities. 1. Open a blank presentation again or start from one you've already created. If you've already created a presentation, double click the icon to open the existing file. Otherwise, open Microsoft PowerPoint, click "File" in the top left corner, and...