How to Start an Ecommerce Business in 2022 [Steps + Must-Follow Tips]
Ecommerce MarketingHow to Start an Ecommerce Business in 2022
In June 2021, over 440,000 businesses were launched, making it a record high since the start of the pandemic in March 2020.
Many are focusing on ecommerce businesses, as they offer an easier point of entry. There's no physical space to scope out, rent to pay, or permits to obtain. However, that doesn't mean starting an online business is a piece of cake.
Learn what it takes to start an ecommerce business and the steps to start one today.
Tips for Starting an Online Business
1. Design your website with intention.
Your website is your storefront – you don't want potential customers arriving, looking around, and walking right out.
Think of your website title and meta description as your window display. You want the description to be enticing enough to beat out the competition and get users to click on your website.
Your homepage is the first thing visitors see when they land (or walk in). What will you present to make them keep scrolling? Maybe it's your latest offer or a striking image from your latest campaign, or perhaps it's a simple but compelling CTA that will invite curiosity.
Users should be able to navigate your site seamlessly with little friction. That requires a lot of planning, designing, and iterating.
Just as you would take time to curate every section of your store, be sure to give that same care with your website. Every section should have a...
/